Biz Stone Is Back At Twitter
For the past four years it feels as if social media giant Twitter has been dying a slow death. Every quarter there’s news of some drastic change within the structure of the brand. Well, today is no different.
Biz Stone, co-founder of Twitter Inc. is coming back. He took to Medium to share the following:
“I worked at Twitter for about six years. In that time, the service grew from zero people to hundreds of millions of people. Jack was the original CEO and when he returned I was very happy.” Biz continued, “There’s something about the personality of a company that comes from the folks who start it. There’s a special feeling they bring with them. Jack coming back was a big step forward. And now, it’s my turn—I’m returning to full time work at Twitter starting in a couple of weeks!”
As far as his new responsibilities – “My top focus will be to guide the company culture, that energy, that feeling. This is where Jack, and Twitter’s inestimable CMO, Leslie Berland, feel I can have the most powerful impact. It’s important that everyone understands the whole story of Twitter and each of our roles in that story. I’ll shape the experience internally so it’s also felt outside the company. More soon.”
Can Biz save Twitter? Good luck my friend.